Search Engine Optimization or SEO aims to increase your website’s rank in the Search Engine Results, without paying for an Advertisement spot on the Search Engine Results Page (SERP). Sometimes referred to as Organic SEO, we use various tactics to promote your site throughout the Internet and simulate it being talked about, in a natural way. This is what the most used Search Engines such as Google, Bing & Yahoo, want to see.
SEO requires consistent work to be effective, as do Pay-Per-Click ads but the benefit of SEO is that once you secure a First Page Ranking, you can usually maintain your position with little effort. So yesterday’s advertising bucks will still be working for you tomorrow. With Pay-Per-Click ads (PPC), such as Google AdWords, you pay every single time a visitor clicks on your ad so there is a direct correlation between the traffic you get and the amount of money you spend on advertising. With SEO, the amount of money you pay is consistent month to month but the increase in the amount of traffic you receive can be exponential. For example, the difference between ranking #10 (First Page Ranking) and #11 (2nd Page Ranking), for a search term, could be 1000 visitors a day versus 50. One month, traffic could be coming in slowly then the SEO efforts click and you secure high rankings for solid keywords; All of a sudden it’s coming in like a tidal wave.
SEO can be summed up in two words — Creating Content. An effective Search Engine Optimization campaign aims to Create well-written, original Content (referred to by Search Engines as Quality Content), both on the website that is to be promoted and around the Internet, on other websites. SEO or Search Engine Optimization is a term that can be loosely used in the Online Marketing world but we know exactly what it is and with our Patented SEO Process to naturally create an online “buzz” about your website, we can put the power of all the Social Networks, Blogs, Article Sites & Feeds into your hands and create a flow of traffic to your site that will increase your Sales, like no other advertising has done before.
Organic SEO is a safe and effective way to Improve Your Website’s Rank and Boost Sales.
We say “safe” because there are good and bad ways to do things, in Search Engine Optimization. It is important that you do not come off as a Spammer because Search Engines penalize Websites who they think are Spamming the Internet. The key to not coming off as a Spammer is well written, original content. Companies who steal other people’s content and do a lot of copy-pasting, are actually doing more harm than good. This is why it pays to have a Smart SEO Firm in charge of your Online Marketing Campaign.
We know that our industry is not perfect and we talk to clients, all the time, who have had bad experiences in the past. A bad experience with a different company should not prevent you from seeing the results that a REAL Search Engine Optimization Campaign can bring. Some companies charge you a monthly fee and do nothing more than create a couple business directory listings. We design and execute a custom Online Marketing Plan, specifically suited for your industry or niche.
The world today is so heavily reliant on Computers & the Internet that you HAVE TO Market Online to see your full potential. People no longer open up a phone book to find a company; they get on their computer and go to www.Google.com. If you can be the next thing that shows up after they type what they’re looking for and press Enter, the amount of business you can receive is ENDLESS.
To avoid a conflict of interest, we only take one client per niche per location so as long as you’re our client, your competition can not hire us for Online Marketing Services.
Call us today to discuss your Online Marketing efforts.